In her fifth appearance at Couture Fashion Week, Atlanta-based fashion designer Sushma Patel will present her latest collection of inspired creations on Friday, February 12, 2010 at 3:00 p.m. The fashion show will be held in the legendary Grand Ballroom of the world-famous Waldorf Astoria hotel on New York City's legendary Park Avenue.
After her studies at the Fashion Institute of Technology, Sushma Patel went on to show her first collection in her native India in 1998. Since then she has done fashion shows at a number of events across the USA including the Bollywood Fashion & Music Awards. She has also presented her designs at Caribbean Fashion Week in Jamaica, India International Fashion Week in New Delhi and at the Fashion TV Summer Festival in Romania.
Ms. Patel's designs are a unique and stunning Indo-Western fusion. They are characterized by impeccable craftsmanship and quality and an innovative approach to cut, draping and the use of opulent fabrics such as jorjut, sufan, kangiwaram and various silks. Unforgettable designs are embellished with hand embroidery and crystals. Ms. Patel is one of the few prominent designers in India to incorporate traditional embroidery, fabric printing and weaving crafts into her thoroughly contemporary creations.
Sushma Patel's designs are meticulously handcrafted in India and sold at her own boutiques in Atlanta, in the United States and in Mumbai, India, as well as at a number of upscale boutiques in India and other countries. Her goal is to achieve international recognition as a cosmopolitan designer appealing to a wide spectrum of consumers. She has a loyal and growing clientele around the world including a number of prominent film stars.
"Sushma's collections are always highly original and warmly received by our audiences," says Couture Fashion Week producer Andres Aquino. "Her fashion shows have become a welcome fixture at the event."
Couture Fashion Week is a multi-day event showcasing couture and luxury fashion. It also includes exhibits of luxury brands and fine art as well as world-class entertainment and receptions. The event is held at the Waldorf-Astoria in New York City and occasionally in other selected cities and is attended by upscale consumers, invited VIPs, the press and high-end store buyers. Couture Fashion Week offers unique branding opportunities for luxury products and services.
Visit the event website for more information: www.CoutureFashionWeek.com
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